Reliance Consumer Products Limited (RCPL), the FMCG arm of Reliance Industries Limited, has acquired a majority stake in Udhaiyams Agro Foods Private Limited. This joint venture brings the food company and Tamil Nadu's heritage nutrition brand, Udhaiyam, under RCPL's fold, strengthening its branded staples portfolio. The acquisition aligns with RCPL's commitment to promoting India's heritage and legacy brands and offering "global quality at affordable prices." T. Krishnakumar, Director at RCPL, expressed excitement about the joint venture, highlighting Udhaiyam's decades-long service and quality, and anticipates its scaling into a national brand. S. Sudhakar, Managing Director of Udhaiyams Agro Foods, noted that the partnership with RCPL opens new opportunities for Udhaiyam, a brand synonymous with quality pulses in Tamil Nadu for over three decades. Udhaiyam operates under its flagship brand 'Udhaiyam' and has a strong presence in categories like rice, spices, snacks, and idli batter. Following the acquisition, the erstwhile promoters, S. Sudhakar and S. Dinakar, will retain a minority stake and continue with the company to support its next phase of growth, leveraging their over 30 years of experience in the staples category.